About Us - Trader (GSM Electrical)
 

TRADER - The Genuine Trade Alternative in Electrical Accessories

Trader Electrical is South Australian owned and operated by the Gerard Family (the founders of Clipsal under Gerard Industries).

We strongly believe in supporting the needs of the electrical trade with the supply of quality, Australian Standard, competitively priced electrical products. We don’t operate in the retail and hardware environment selling electrical direct to the consumers, we are 100% committed to providing electrical wholesalers highest quality products backed by outstanding customer service. We are delighted to be back in the business working with the Trade in product categories we know and love and aim to be the leading electrical supplier to electrical wholesalers across Australia. We have been here before with you and it is our passion!

MISSION

PASSION - FLEXIBILITY - PARTNERSHIP

It is in our DNA to look after our customers and everything we do, with our Trade business to business approach we will be Passionate, Flexible and we will be your Partner. 'Old School' values that mean something.

Owned and Operated in South Australia, we are a business that serves every state of Australia and we are ready to support your needs where ever you operate as an electrical wholesaler or electrical contractor.

 

Familiar Ranges and Innovation - For the Australian Electrical Contractor

We have Six (6) Ranges of Switches & Sockets (& more coming), Dimmers, Behind the wall accessories, Weatherproof & much more. We have many familiar ranges and so many new products here now and many more locked into our 'New Product Roadmap'.  Ask us for a Catalogue or search our website.

We have great people and service here to look after your every need. Please contact us at service@gsme.com.au or 1300 301 838 and we will point you in the direction of one of our local people in your state.

All of our products are backed by a team of Adelaide based people who design and deliver quality products with our manufacturing partners. 

Most products are backed by up to a 10 Year Product Warranty and all products have all the necessary approvals and certifications and are supported by technical data sheets (see within the website) so you can take our product to market with confidence to your contractors.

*Please note that all warranty claims must be accompanied by the receipt of purchase.

Contact Us

Send us a note to find out more so we can support your business

FLEXIBILITY, PASSION, PARTNERSHIP with the Gerard Family

Testimonials

Snow Leopard
Clouded Leopard
Leopard
Flat Cat
Puma
Cougar
Meerkat
Dimpala
Scorpion
Hippo
Hyena
Arctic Owl
Falcon
Bear
Buffalo
Wolverine

Don't See Us On The Shelf?

Ask for Trader to be stocked at your local Electrical Wholesaler OR use the form below and we’ll ask for you!

PASSION, FLEXIBILITY, PARTNERSHIP with the Gerard Family

Submit

Level 2 142-144 Fullarton Road
Rose Park, South Australia, 5067

Phone: 1300 301 838
Fax: 1300 301 778
Email Us:

Hours: Monday to Friday 7:00am – 5:00pm ACST

Join Our Newsletter

Follow our Extensive Range of Trade Electrical Accessories

Follow Us

Join the Electrical Jungle