The Electrical Wholesaler's Supplier of Choice!
Bringing you 100 years of Gerard Electrical tradition!
GSM Electrical (Australia) – Home of the ‘Trader’ Brand is Australia’s newest range of Genuine Trade Alternatives of Electrical Accessories and low voltage wiring devices for the Electrical Contractors and Electrical Wholesalers of Australia.
Trader Electrical is South Australian owned and operated by the Gerard Family (the founders of Clipsal under Gerard Industries). We strongly believe in supporting the needs of the electrical trade with the supply of quality, Australian Standard, competitively priced electrical products. We don’t operate in the retail and hardware environment selling electrical direct to the consumers, we are 100% committed to providing electrical wholesalers highest quality products backed by outstanding customer service. We are delighted to be back in the business working with the Trade in product categories we know and love and aim to be the leading electrical supplier to electrical wholesalers across Australia. We have been here before with you and it is our passion!
Paw Points are back on our bigger & better App!
Contractors simply make a purchase order on the app and send it directly to their preferred Wholesale branch or Upload Proof of Purchase.
Every time they do, they accumulate Paws Points to spend on Trader merch, kitchen appliances, BBQs and more. For every 50 PAWS earnt, App users receive an entry to WIN the 'BIG GAME' - Big Buck Hunter World valued at RRP $1395.
Events
Get up to speed with everything NEW IN 2022 from Trader by attending one of our Major Trade Information & Technology Sessions.
View all Trader functions released here, more dates and locations to be announced in due course.
To be the first in the know, sign up to receive Trader News here - keeping you up to date with all things Trader and the latest event releases! Click here to opt in now.
Powermesh
The future of your connected home is now!
Fitting our Powermesh-enabled devices will transform your home to a connected home. What's more, all of our Powermesh devices can be retrofitted to your existing home without any additional wiring. The Zimi app gives you the power to operate and manage your home from the palm of your hand.
Come and join Danielle as she demonstrates the convenience of her connected home - all made simple with Powermesh!
You can also learn how this simple technology can make every day life easier with the Mesh Master Deck of Cards.