The Electrical Wholesaler's Supplier of Choice!
Bringing you 100 years of Gerard Electrical tradition!
GSM Electrical (Australia) – Home of the ‘Trader’ Brand is Australia’s newest range of Genuine Trade Alternatives of Electrical Accessories and low voltage wiring devices for the Electrical Contractors and Electrical Wholesalers of Australia.
Trader Electrical is South Australian owned and operated by the Gerard Family (the founders of Clipsal under Gerard Industries). We strongly believe in supporting the needs of the electrical trade with the supply of quality, Australian Standard, competitively priced electrical products. We don’t operate in the retail and hardware environment selling electrical direct to the consumers, we are 100% committed to providing electrical wholesalers highest quality products backed by outstanding customer service. We are delighted to be back in the business working with the Trade in product categories we know and love and aim to be the leading electrical supplier to electrical wholesalers across Australia. We have been here before with you and it is our passion!
The future of your connected home is now!
Fitting our Powermesh-enabled devices will transform your home to a connected home. What's more, all of our Powermesh devices can be retrofitted to your existing home without any additional wiring. The Zimi app gives you the power to operate and manage your home from the palm of your hand.
Come and join Danielle as she demonstrates the convenience of her connected home - all made simple with Powermesh!
You can also learn how this simple technology can make every day life easier with the Mesh Master Deck of Cards.
Trader lifts their fashion game, all for a good cause.
26 July 2021
Trader are proud to donate $5 of every shirt purchased from the TradeMutt Read More »
Our Hippo weatherproof caravan appliance inlets and outlets are built tough!
19 July 2021
With the resurgence of caravan getaways comes the increased demand for black caravan appliance outlets. Read More »
Let’s start a conversation.
12 July 2021
Trader are so proud and excited to announce our partnership with TIACS to promote the This Is A… Read More »
Trader’s Meerkat range expands with the introduction of fan controller capacitors.
5 July 2021
AVAILABLE NOW Read More »
Trader Colouring in Competition
3 July 2021
Keep the kids entertained with Trader’s Colouring In Competition & go in the draw to WIN! Read More »
TRADER GIVES THE GREEN (AND AMBER AND RED) LIGHT TO NEON INDICATOR SWITCHES
28 June 2021
Meerkat neon indicator mechanisms are a handy addition to Trader's Meerkat range. Read More »