Bringing you 100 years of Gerard Electrical tradition!
GSM Electrical (Australia) – Home of the ‘Trader’ Brand is Australia’s newest range of Genuine Trade Alternatives of Electrical Accessories and low voltage wiring devices for the Electrical Contractors and Electrical Wholesalers of Australia.
Trader Electrical is South Australian owned and operated by the Gerard Family (the founders of Clipsal under Gerard Industries). We strongly believe in supporting the needs of the electrical trade with the supply of quality, Australian Standard, cost effective products with familiar products in our offer and some of our own innovation through our distribution partners. We don’t operate in the retail and hardware environment selling electrical direct to the consumers and we are 100% committed to the Trade Channel. We are delighted to be back in the business and looking forward to working with the Trade in product categories we know and love. We have been here before with you and it is our passion!
The future of your connected home is now!
Fitting our Powermesh-enabled devices will transform your home to a connected home. What's more, all of our Powermesh devices can be retrofitted to your existing home without any additional wiring. The Zimi app gives you the power to operate and manage your home from the palm of your hand.
Come and join Danielle as she demonstrates the convenience of her connected home - all made simple with Powermesh!
You can also learn how this simple technology can make every day life easier with the Mesh Master Deck of Cards.
Did you see the Channel 9 News feature on SA companies leading the way in home automation?
12 April 2021
The feature explores how more households are using smart technology to monitor and reduce energy… Read More »
Have you watched any of our Know Your Product training videos yet?
6 April 2021
Each video in the series focuses on a specific product and provides a snapshot of its features… Read More »
Simon explains the Powermesh range…
30 March 2021
Listen as FIVEaa radio presenter Tony Pilkington interviews Trader Chief, Simon Gerard Read More »
Happy Birthday to us!
23 March 2021
Trader turns 6 today, and we are excited to be sharing this special day with our Trader friends… Read More »
Sometimes you just need a bit more depth.
23 March 2021
Like our other mounting brackets, the HY1GWBMC13 and HY1GWBMC16: Read More »
Whenever we print a new catalogue, the first question we get asked is, “What’s new in the book?”
17 March 2021
Well, it turns out the answer is: “Lots”! Read More »